Entertainment on Demand : Boon or Bane

#Mental Manipulation by Online Streaming Services 
# Binge Watching : The Hidden Truth  

 

Cadbury practising Hyper Personalised Advt. during unprecedented times of Covid-19

Advertisement :

 The technology behind the Advertisement:

Evolving Needs during Covid-19

This 'Flight to Nowhere' Over the Australian Outback Sold Out in 10 Minutes

 On Oct. 10 Qantas is taking Australians on a 7-hour scenic flight down under.

Top 10 Strategic Technology Trends for 2020

Gartner Top 10 Strategic Technology Trends for 2020

Innovation in Political E-Campaigning

Integrated Marketing Communication=> Online & Social Media promotion
Disclaimer:  I am personally not a supporter of AAP, but liked the way of out of the box campaigning:
https://welcomekejriwal.in/?fbclid=IwAR1l063Tixgkci1_ZJoTVBf1VTdQ7zY4UBHoNFdngT9m-EM9STlm-dVpjGU

Amazon’s at war with everyone

             

How smart, connected products transform competition & co..-Michael Porter & James Heppelmann -

Dear Students,

Listen to 2 of the world's best-known thought-leaders: Michael E. Porter and James Heppelmann on their new research:

How smart, connected products transform competition & companies.

Marketing Management : Dealing with Competition

Dear Students,

Kindly check the video (by clicking the link below) for all the strategies of :

1. Market Leader Strategies - Leadership strategy
2. Market Challenger Strategies
3. Market Followers
4. Market Nichers

Reliance Industries Limited - 42nd Annual General Meeting

Dear Students,

Reliance Industries Limited held its 42nd Annual General Meeting (Post-IPO) on Monday, 12 August 2019.  |  Shri Mukesh D. Ambani, C&MD, RIL addressing the shareholder

The speech will help you to have a real-time understanding of topics like :
#Market-competition in a new age of IoT
#Future of AR- Augmented Reality, VR-Virtual Reality, and MR-Mixed Reality
#Corporate level and business level strategic decision
# Market opportunity analysis and like...